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Amazon Easy Ship vs Self-Ship: chhote seller ke liye kya behtar? (2026)
4 June 20266 min readBy The ShipWorks team
TL;DR
Easy Ship = aap pack karo, Amazon ka partner pickup + delivery + returns handle kare (shipping fee aapke account se). Self-Ship = aap khud courier choose karke ship karo, poora control par poori zimmedari. Zyadatar naye chhote sellers ke liye Easy Ship simple hai; Self-Ship tab jab aapke paas pehle se sasta, reliable courier ho. (FBA — jahan stock Amazon ke warehouse me jaata hai — ek alag, badi cheez hai.)
Amazon India pe naye sellers ka pehla confusion: order aaya, ab ship kaise karun? Amazon do main self-fulfilment options deta hai — Easy Ship aur Self-Ship. Dono me stock aapke paas rehta hai (FBA ke ulat). Farak sirf yeh hai ki delivery kaun manage karta hai. Chalo dono ko seedhe-saadhe terms me todte hain.
Easy Ship kya hai
Easy Ship me order aane par aap product pack karte ho aur Seller Central se shipping label generate karte ho. Amazon ka delivery partner aapke location se parcel pickup karta hai aur buyer tak pahunchata hai. Shipping aur returns Amazon ke logistics ke through chalte hain; iski fee aapke settlement se katti hai.
- Kam jhanjhat — pickup + delivery + reverse Amazon ke through.
- Buyer ko aksar zyada bharosemand delivery date dikhta hai → behtar conversion.
- Aapko alag se courier account / pickup arrange nahi karna padta.
- Trade-off: shipping rate Amazon decide karta hai, aap apna sasta local courier use nahi kar sakte.
Self-Ship kya hai
Self-Ship me aap khud apna courier (ya khud deliver) choose karte ho, ship karte ho, aur Seller Central me tracking + dispatch manually update karte ho. Poora control aapke paas — par poori zimmedari bhi.
- Apna sasta / reliable local courier use kar sakte ho (kabhi-kabhi Easy Ship se sasta).
- Bulky ya special items pe zyada control.
- Trade-off: pickup, tracking updates, on-time delivery aur returns — sab aapki zimmedari. Late dispatch ya missed handover seller metrics kharab kar sakta hai.
Side-by-side comparison
| Cheez | Easy Ship | Self-Ship |
|---|---|---|
| Pickup / delivery | Amazon partner karta hai | Aap khud arrange karte ho |
| Courier choice | Amazon decide karta hai | Aapki marzi |
| Shipping fee | Amazon ka rate card (account se deduct) | Aapke courier ka rate (aap bharte ho) |
| Returns / reverse | Aksar Amazon ke through | Aapko manage karna padta hai |
| Control | Kam | Poora |
| Best for | Naye / volume sellers, kam jhanjhat | Jinke paas sasta reliable courier hai |
Aapko kaunsa choose karna chahiye?
Ek simple rule:
- Abhi shuru kiya / kam orders / time bachana hai → Easy Ship. Logistics ka headache Amazon le leta hai aur delivery promise strong dikhta hai.
- Pehle se sasta + reliable courier hai, ya Easy Ship aapke pincode pe weak/unavailable hai → Self-Ship, par sirf tab jab aap dispatch SLA aur tracking discipline se nibha sako.
Faisla “feel” se mat karo — numbers se karo. Dono case me selling price, product cost, packaging, shipping aur commission daal ke profit margin calculator me net margin compare karo. Jo zyada bachata hai (return rate counting ke baad), wahi sahi hai.
Rates hamesha panel se check karo
Easy Ship ki exact shipping fee weight × zone × category pe depend karti hai aur Amazon use revise karta rehta hai. Kisi blog ke “fixed ₹” pe bharosa mat karo — apne Amazon Seller Central ke Rate Card / Fee Schedule ko hi final mano.
Dono me jo same rehta hai
Chahe Easy Ship ho ya Self-Ship, do cheezein profit decide karti hain:
- Chargeable weight — packaging tight rakho. Bada loose box volumetric weight badha ke fee upar le jaata hai (yeh lever har marketplace pe same hai — packaging se shipping kaise kam kare dekho).
- Return / RTO rate — return pe cost dono models me lagti hai. Sahi size, clear photos aur honest description sabse bada bachat lever hain.
Aur jab order ship karna ho, label workflow fast rakho — Amazon India ke shipping labels (label + invoice paired) ko bulk crop karke thermal-ready banane ke liye Amazon label cropper use karo.
FAQ
Easy Ship aur Self-Ship me basic farak kya hai?
Easy Ship me aap pack karte ho aur Amazon ka partner pickup karke deliver karta hai (shipping Amazon manage karta hai, fee aapke account se). Self-Ship me aap khud courier choose karke ship karte ho aur tracking update karte ho. Easy Ship = kam control par kam jhanjhat; Self-Ship = poora control par poori zimmedari.
Naye seller ke liye kya behtar hai?
Zyadatar naye sellers ke liye Easy Ship simple hai — pickup, delivery aur returns Amazon ke through hote hain, aur buyer ko behtar delivery promise milta hai. Self-Ship tab samajhdaari hai jab pehle se sasta/reliable courier ho ya Easy Ship aapke pincode pe available na ho.
Easy Ship ki shipping fee kitni hai?
Yeh weight slab, distance (local/regional/national) aur category pe depend karti hai — ek weight×zone rate card ki tarah. Exact rates apne Amazon Seller Central ke Rate Card / Fee Schedule me dekho; woh revise hote rehte hain.
Returns kaise handle hote hain?
Easy Ship me return pickup aur reverse logistics aksar Amazon ke through hote hain. Self-Ship me return aapko khud manage karna pad sakta hai. Dono me return/RTO pe cost aati hai — isliye return rate kam rakhna dono models me profit ka sabse bada lever hai.
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